Proof · by David Adeola · learn.davidadeola.com/proof

Don't watch it.
Prove it.

A 16-week programme for early-career professionals who want evidence they're valuable. One mission a week, done in your real work, with a focus group of 10 and a leader who reads your report. You finish with a before-and-after score you can show an employer.

Applications take 5 minutes · Reply within 48 hours

Length
16 weeks
Start date to be announced
Cohort
40 people
4 groups of 10
Early bird
₦75,000
First 7 days only
Or instalments
4 × ₦27,500
Monthly
Founding seats0 of 40 taken
01

You learn it by doing it.

Proof isn't a course you finish, it's a loop you run. Every week follows the same four moves, borrowed from the OODA method.

01
Observe

A 14-minute lesson, a whiteboard breakdown and curated reading. Also as audio for low data.

02
Orient

A 3-minute daily rep every morning: flashcards, scenarios, reflections.

03
Decide

One mission, chosen against your real job. Written for your week, not a template.

04
Act

Do it, report it by Friday, get written feedback within 48 hours, share it on Saturday.

02

What's in the package

You're buying a 16-week transformation, not a course. Here is exactly what's included, and what isn't.

01 / Lessons

16 weekly modules

Video lesson (with audio version), a Kliqstage whiteboard breakdown, and curated reading and links.

02 / Reps

Daily reps

3 minutes every morning in the app. Flashcards, scenarios and reflections that keep the week alive.

03 / Missions

16 real-world missions

One implementation assignment a week, with written feedback from your group leader within 48 hours.

04 / Group

A focus group of 10

A trained leader and nine peers. You meet every weekend and you meet them before Week 1.

05 / Live

4 live sessions with David

One per pillar: teaching and open Q&A. Recordings included.

06 / Growth map

Your before and after

A Week 0 baseline on 16 skills, a final check in Week 16, and a shareable report of the difference.

Also included
  • The Proof workbook: templates for every mission (priorities planner, 5 Whys, growth plan, brand statement).
  • Reading list: 16 recommended books with the exact chapters to read.
  • Certificate for completing at least 14 of 16 missions.
Founding members · Cohort 01 only
  • Lifetime access to the alumni community.
  • First invitation to become a focus group leader in Cohort 02.
  • 30% off any future programme.
  • Your name on the founding cohort wall.
Not included, said upfront
  • 1:1 coaching with David
  • Job placement
  • The books themselves
03

From application to Day 1

No "we'll be in touch" silence. The moment you pay, you get your receipt, the app and something useful to do.

Day −14
Apply

Five questions, five minutes. You get confirmation on screen and by email.

Within 48 hours
You're in

If accepted, a Paystack or Flutterwave link: full, early bird or instalments.

Day −12 to −5
Onboard

Profile, Week 0 assessment on 16 skills (10 min), your 16-week goal.

Day −4
Meet your group

You're placed in a group of 10. Your leader introduces themselves on WhatsApp.

Monday, 7am
Week 1 goes live

Productivity: time, energy and priorities. Your first mission is inside.

04

Founding cohort pricing

Cohort 01 is a founding price. It rises to ₦150,000 to ₦200,000 once the first cohort graduates.

Early birdFirst 7 days
₦100,000
₦75,000 once

Apply and pay within the first 7 days of applications opening. Rewards the people who move first.

Closes 7 days after applications open
Standard
₦100,000 for 16 weeks

Or split it into 4 monthly payments of ₦27,500 (₦110,000 total). Access pauses if an instalment is missed.

About $19 a month, with live access to David.
Scholarship
₦25,000 by application

About 4 of 40 seats for students and people between jobs, chosen by a short essay. Never free, because a small payment protects commitment.

Add your essay in step 3 of the form.
The "do the work" guarantee

Do Weeks 1 and 2. If it isn't for you, full refund.

Complete both missions and report on them. If you still feel Proof isn't for you after Week 2, you get every naira back.

05

Questions

Who is Proof for?

Early-career professionals who want to be seen as valuable: people two or three years into work who are ready to take initiative, lead and communicate better, and who will actually do a weekly mission.

How much time does it take each week?

A 3-minute rep each morning, a 14-minute lesson, the mission in your real work, a Friday report (about 10 minutes) and a Saturday group check-in.

What happens if I miss a week?

Missed is never final. A grace period earns half the proof points, and the weekly rest day protects your streak. If you go quiet, a person reaches out, and you can pause and carry your seat into Cohort 02.

Does the application mean I'm in?

No. We read every application and reply within 48 hours. You only pay if you're accepted, and your seat is held for 72 hours.

How do I pay?

Through Paystack or Flutterwave, once accepted: in full, at the early-bird price, or in 4 monthly instalments of ₦27,500.

Will I get 1:1 coaching, or a job?

No. Proof is group-based with live sessions with David. There's no job placement, and books aren't included.

About you

So we know who to reply to.

STEP 1 / 3

Five questions

Short and honest beats polished.

One concrete outcome, e.g. "ready to lead a team within a year".
0 / 400
0 / 400
4 · Can you give about 3 hours a week and join a focus group on Saturdays?
STEP 2 / 3

How you'd like to pay

Nothing is charged now. If you're accepted we send a secure link.

Plan
Applicant—
PlanEarly bird, pay once
Due if accepted₦75,000
STEP 3 / 3